Auto Rental News

NOV-DEC 2012

Magazine for the professional car and truck rental industry.

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TABLE OF CONTENTS NOVEMBER/DECEMBER 2012 • A BOBIT PUBLICATION • VOLUME 25 - ISSUE 7 www.AutoRentalNews.com 14 16 20 FEATURES 14 LOSS-OF-USE CASE A BIG WIN FOR THE INDUSTRY The Colorado Supreme Court ruled that PurCo Fleet Services in the Koenig v. PurCo case is entitled to recover loss-of-use damages independent of showing lost profi ts. 16 HOW DO YOU AVOID DISASTERS IN AN ONLINE DAILY DEAL? While online coupon offerings from daily deal websites like Groupon and LivingSocial should be used as a marketing tool, is giving customers those deep discounts worth it? 20 INDEPENDENT RAC STARTS UP CAR SHARING IN BROOKLYN How is AllCar Rent-A-Car's new car sharing service Carpingo doing since opening doors in August? 22 THE CHALLENGE OF GREEN RENTALS ARN provides an update on the business of renting environmentally friendly vehicles from the perspective of the independent operator. 22 DEPARTMENTS 6 EDITOR'S CORNER Q New recall legislation calls for all voices in the industry to be heard. 8 ACRA Q Recall bill shows that compromise and collaboration are possible to advance the public good. 10 INDUSTRY NEWS Q Major RACs Announce Recall Legislation Agreement Q Enterprise Holdings Providing Self-Service Kiosks Q GBTA's Travel Tax Report: Best and Worst Cities 26 CAR RENTAL Q&A; Q What protocols should I set in place to make sure my out-of- service vehicles get back sooner? 28 PRODUCTS AND VENDOR NEWS 30 USED CAR PRICES 32 RENT ALERT Q An Overview: Hertz/Dollar Thrifty and FSNA/Advantage mergers set to shift the industry's market share. AUTO RENTAL NEWS (ISSN 1075-9409) (USPS 011-305) (CDN IPM# 40013413) is published bimonthly with additional issues in February and December, by Bobit Business Media, 3520 Challenger Street, Torrance, California 90503-1640. PERIODICALS POSTAGE PAID at Torrance, California 90503-9998 and additional mailing offi ces. POSTMASTER: Send address changes to Auto Rental News, P.O. Box 1068, Skokie, IL 60076-8068. Please allow 6 to 8 weeks for address changes to take effect. Subscription Prices - United States $25 per year; Canada $30 per year; Foreign $75 per year. Single copy price - $10; Fact Book - $30. Please allow 6 to 8 weeks to receive your fi rst issue. Bobit Business Media reserves the right to refuse non-qualifi ed subscriptions. Please address Editorial and Advertising correspondence to the Executive Offi ces at 3520 Challenger Street, Torrance, California 90503-1640. The contents of this publication may not be reproduced either in whole or in part without consent of Bobit Business Media. All statements made, although based on information believed to be reliable and accurate, cannot be guaranteed and no fault or liability can be accepted for error or omission. Printed in USA 2 November/December 2012 AUTO RENTAL NEWS

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